The business-to-business division offers an
unrivalled worldwide content portfolio for
bookmakers and media associations.

Acknowledged throughout the racing and gaming industries, the Racing Post creates bespoke products suited to your audience that will enable your company to maximise profitability by offering unique data, editorial or multi-media solutions.

All of our products can be customised for
your individual requirements through
language variations, look-and-feel or
specific content preferences.

We are constantly expanding our portfolio of products
as we anticipate the industry movements and acknowledge
market demands. Please click the relevant header below...

Within a year of offering bespoke products, the Racing Post already has an impressive portfolio of blue-chip customers.

All Racing Post products help drive higher stakes and bet volumes.

We encourage you to get in touch so we can discuss your requirements. Our team has an in-depth knowledge of the industry and we welcome any enquiries.

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Case Study One:

William Hill

In June 2010 William Hill were looking to enhance the retail experience and provide the customer with timely and relevant horse racing information, that was easily accessible and visible via the in shop screens.

The William Hill solution was to publish Racing Post Diomed comments for all the races taking place in the UK and Ireland throughout the flat and national hunt campaigns.
The comments were incorporated into the in shop screen presentation and provided the William Hill customers with a horse by horse summary on a race by race basis. The service is perfect for customers in hurry or those just looking to get a feel for the race contestants. 

The customer feedback since launch has been hugely positive and the individual horse comments have become very much part of the William Hill race day service. The fact that these comments originate from the Racing Post give them not only credibility but backability  

Mike Grenham
Head of Broadcast and Sports Information

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